Helping Patagonia Connect

Project Details

As the strategic partner for Patagonia, Monocle has helped the Patagonia brand to evolve its social footprint across Australia through strategic research, consumers interaction, user experience and research. Our work has helped one of the world’s leading brands make smarter, more informed decisions to better address the global environmental crisis.

Project by Monocle Digital in Collaboration with Patagonia


Total Visits 6.23M

Avg. Visit Duration 00:05:03

Pages per Visit 32.33

“We needed to better understand how the money raised through the 1% initiative could be best spent. Our consumers helped us raise those funds, so we need to put them to the right solutions. Monocle helped us better understand what problems needed solving..”– Dane, Patagonia Australia


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